MG AUTO

MG began its journey in England in 1924 and now carries nearly a century of heritage. The brand has long stood out for sporty, striking, and stylish designs. This distinctive design language remains a key factor behind MG’s appeal, helping the brand maintain a strong position in the global automotive market.

A blend of tradition and modernity

MG’s design philosophy is built on harmony between deep-rooted heritage and forward-looking creativity. Every new MG model carries hallmarks of its classic predecessors while being reimagined and modernized to suit today’s consumer tastes.

Fluid silhouettes and compact proportions define MG’s signature look, a trait clearly reflected in the classic MG T-Type roadsters of the 1930s to 1950s. These models carried a light, graceful appearance, with elongated body proportions that conveyed a sporty, dynamic feel.

Since coming under the SAIC Group, MG has developed a wide range of modern products. These models cater well to contemporary tastes while preserving the brand’s long-standing sporty DNA, evident in models such as the MG ZS and MG5. Both feature eye-catching, dynamic designs equipped with a wide range of modern, safe, and convenient features.

Design that wins over both consumers and experts

MG’s aesthetic success stems from the collaboration between the talented team at SAIC Design and SAIC’s advanced global manufacturing technology. SAIC Design is one of the world’s leading automotive design centers, headquartered in Shanghai, China, with a branch in London, United Kingdom.

The SAIC Design team has created distinctive, highly regarded designs that carry the unmistakable spirit of the MG brand. This achievement has been recognized by industry experts through prestigious global awards, including the Good Design Award presented by the Japan Institute of Design Promotion (JDP) to the MG5.

Meticulous attention to technical detail

The award evaluates aesthetics, practicality, and innovative strength, reflecting a world-class approach to product development. Notable MG design highlights include a front headlamp cluster with a circular LED DRL that draws inspiration from London’s iconic London Eye. The legendary MG logo also continues to carry the brand’s identity since 1924.

The vehicle’s design meets modern technical standards and delivers strong aerodynamic performance. Its low drag coefficient helps reduce cabin noise and improve fuel efficiency.

A legacy carried across millions of vehicles

MG’s outstanding design is one of the key factors that has made the brand a beloved name in the automotive market. Today, MG models are embraced in more than 80 countries, with strong sales performance across multiple markets.

The MG5 once ranked third in sales within the B segment in Thailand, an achievement reached just two months after launch. In July 2023, the MG ZS became the third best selling passenger car in all of Australia, marking its second consecutive month setting a sales record.

MG’s fashion-forward appeal helps its models retain a distinct identity and competitive edge. Its signature design language creates a striking, recognizable look. As a result, owners can express their individuality and draw inspiration from the brand. This quality resonates with younger consumers who value standing out.

For product and service support inquiries regarding MG, please contact Customer Care at +84 28 3535 9915.